AI in Marketing – The complete Keynote by our CEO -Chandrakumar

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Written by Chandra Kumar

June 12, 2021

Our Founder,  Chandrakumar, delivered an insightful Keynote on ‘AI in Marketing’, on Jan 29th, 2018 at the Stephen Riady Auditorium @NTUC. The event was organised by Econsultancy in Singapore.

AI represents a big change that’s coming our way! Imagine a world where your personal digital assistants, like ChatBots or Voice Bots start to look into your personal preferences as consumers and take decisions on your behalf. What if as Marketers, you were to start marketing to an AI and not to a customer? What would that really mean?

Find out more, and gain some insights into the future of AI in Marketing in the video below.

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